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Ad #7787699
MLS #1003427
Listing photo

A true white canvas in the heart of SoHo, ready to be completely

393 W BROADWAY 4Wb, New York, NY 10012
$3,900,000
4Beds
3Baths
--Sqft
--Acres

About this property

A true white canvas in the heart of SoHo, ready to be completely reimagined into a one-of-a-kind loft residence. Originally built between 1890 and 1892 by the Lorillard Tobacco Company as one of its tobacco warehouses, this expansive corner loft preserves the scale, authenticity, and industrial character that define classic SoHo living. Flooded with natural light through 8 oversized windows with open west and north exposures, the approximately 3,600-square-foot space offers exceptional flexibility and the rare potential to comfortably create a full 4-bedroom home while still maintaining the openness and proportions of a true downtown loft. Private elevator access opens directly into the residence, where soaring ceilings, original industrial details, and warm-tone maple floors laid on the diagonal set the foundation for a remarkable renovation opportunity. Originally constructed to support tobacco storage and later light manufacturing machinery, the substantial hardwood flooring adds both history and character to the space. Whether envisioned as a dramatic entertaining loft, a refined designer residence, or a combination of both, the possibilities here are endless. Additional features include a full laundry room with washer/dryer already in place, Danfoss radiator valves allowing individual heat control, a Siedle intercom system that enables remote access from your phone, and a secure keyed elevator system that only accesses residential floors when called or unlocked via Medeco key access. The building is also pet-friendly. Located on one of SoHo's most iconic blocks, 393 West Broadway places you moments from renowned restaurants, luxury boutiques, galleries, and multiple subway lines, offering the ultimate downtown lifestyle. Rarely does a loft with this volume, light, corner exposure, and layout potential come to market. A true opportunity to create a bespoke residence in one of Manhattan's most sought-after neighborhoods.

Property Features

4 Beds
3 Baths
0 Sqft
0.000 Acres
1 Story
New York County
SoHo Community

Additional Photos

Additional listing photo 1
Additional listing photo 2
Additional listing photo 3
Additional listing photo 4

Contact Information

Ryan Serhant

SERHANT LLC

646-480-7665

Location

Map
Listing Agent: Ryan Serhant 646-480-7665
Broker: SERHANT LLC 917-744-1045 Listing Site
Copyright © 2026 OneKey MLS. All rights reserved. All information provided by the listing agent/broker is deemed reliable but is not guaranteed and should be independently verified.
BeachHouse.com
Printed Aug 12, 2026

Photo Gallery

A true white canvas in the heart of SoHo, ready to be completely - photo 1
A true white canvas in the heart of SoHo, ready to be completely - photo 2
A true white canvas in the heart of SoHo, ready to be completely - photo 3
A true white canvas in the heart of SoHo, ready to be completely - photo 4
A true white canvas in the heart of SoHo, ready to be completely - photo 5
A true white canvas in the heart of SoHo, ready to be completely - photo 6
A true white canvas in the heart of SoHo, ready to be completely - photo 7
A true white canvas in the heart of SoHo, ready to be completely - photo 8
A true white canvas in the heart of SoHo, ready to be completely - photo 9
A true white canvas in the heart of SoHo, ready to be completely - photo 10
A true white canvas in the heart of SoHo, ready to be completely - photo 11
A true white canvas in the heart of SoHo, ready to be completely - photo 12
A true white canvas in the heart of SoHo, ready to be completely - photo 13
A true white canvas in the heart of SoHo, ready to be completely - photo 14

$3,900,000

4
Beds
3
Baths
--
Sqft

393 W BROADWAY 4Wb, New York, NY 10012

By contacting this agent you agree to these Terms and Conditions.
Home New York New York
A true white canvas in the heart of SoHo, ready to be completely - photo 1
A true white canvas in the heart of SoHo, ready to be completely - photo 2
A true white canvas in the heart of SoHo, ready to be completely - photo 3
A true white canvas in the heart of SoHo, ready to be completely - photo 4
A true white canvas in the heart of SoHo, ready to be completely - photo 5
MLS# 1003427
Home For Sale

A true white canvas in the heart of SoHo, ready to be completely

$3,900,000

393 W BROADWAY 4Wb, New York, NY 10012

4
Beds
3
Baths
--
Sqft
--
Acres
$3,900,000
393 W BROADWAY 4Wb, New York, NY 10012
4 Beds
3 Baths
-- Sqft
-- Acres
A true white canvas in the heart of SoHo, ready to be completely reimagined into a one-of-a-kind loft residence. Originally built between 1890 and 1892 by the Lorillard Tobacco Company as one of its tobacco warehouses, this expansive corner loft preserves the scale, authenticity, and industrial character that define classic SoHo living. Flooded with natural light through 8 oversized windows with open west and north exposures, the approximately 3,600-square-foot space offers exceptional flexibility and the rare potential to comfortably create a full 4-bedroom home while still maintaining the openness and proportions of a true downtown loft. Private elevator access opens directly into the residence, where soaring ceilings, original industrial details, and warm-tone maple floors laid on the diagonal set the foundation for a remarkable renovation opportunity. Originally constructed to support tobacco storage and later light manufacturing machinery, the substantial hardwood flooring adds both history and character to the space. Whether envisioned as a dramatic entertaining loft, a refined designer residence, or a combination of both, the possibilities here are endless. Additional features include a full laundry room with washer/dryer already in place, Danfoss radiator valves allowing individual heat control, a Siedle intercom system that enables remote access from your phone, and a secure keyed elevator system that only accesses residential floors when called or unlocked via Medeco key access. The building is also pet-friendly. Located on one of SoHo's most iconic blocks, 393 West Broadway places you moments from renowned restaurants, luxury boutiques, galleries, and multiple subway lines, offering the ultimate downtown lifestyle. Rarely does a loft with this volume, light, corner exposure, and layout potential come to market. A true opportunity to create a bespoke residence in one of Manhattan's most sought-after neighborhoods.
54 days
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Property Details

HOME DETAILS

4 Beds
3 Baths
0 Sqft
0.000 Acres
1 Story

FINANCIAL & COMMUNITY

New York County
SoHo Community

Location

Map
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Ad Statistics

Ad Number
7787699
Viewed
40 times
Listing Status
Active
Added
Jun 18, 2026
Last Refreshed
Jul 03, 2026 06:17:28 PM

Listing Information

Data Source
OneKey MLS
Source Property ID
1003427
Listing Agent: Ryan Serhant 646-480-7665
Broker: SERHANT LLC 917-744-1045 Listing Site
Copyright © 2026 OneKey MLS. All rights reserved. All information provided by the listing agent/broker is deemed reliable but is not guaranteed and should be independently verified.

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Dream Home Network Inc. Sells leads to DHN Realty Inc. who holds real estate brokerage licenses in Alabama. Listing agents will be sent notification copy of leads on their listings where Dream Home Network Inc. is provided listings via our Feed Provider as required.

© 1997 - 2026 BeachHouse.com
Part of Dream Home Network, Inc.
Last updated on 2026.08.11
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